Due to a weening lack of enthusiasm in the students, the team discontinued Napkin Sketch for the remainder of the quarter. The exercise may be over, but we still have much to learn from what has occurred. The team held a debriefing session to discuss breakdowns, insights and observations related to the Napkin Sketch in Lacoste.
The original goal of the Napkin Sketch was to find a way to measure creativity. We wanted to know, did creativity change while in Lacoste? Did it increase or decrease? Was this due to the environment, the exercise? We began the Napkin Sketch with all of these questions in mind.
With each Napkin Sketch, we established metrics for evaluation, measured quantifiable data, categorized the responses and affinitized responses based on the Creativity Wall.
So what did all of it mean? In the end, we came to a few conclusions…
It is very difficult to maintain enthusiasm within a group of volunteers. The settings in which we presented the Napkin Sketches had a huge impact on the results. In the future, we will stay away from settings that feel academic and forced.
The original spirit of the Napkin Sketch was fun and whimsical, this spirit needs to be preserved in order for the Napkin Sketch to succeed.
In the beginning, our prompts gave less room for interpretation, toward the end of the exercises, prompts became open, one possible reason that we received fewer duplicates.
There were no appreciable patterns or trends for the participants who participated in all instances of the Napkin Sketch.
We questioned whether or not changes in creativity could be measured either quantifiably or quantitatively.
We realized that creativity is such a broad concept that it is incredibly difficult, if not impossible, to evaluate what may or may not be creative for a given individual.
If we have fun with the exercise, the students will have fun as well. Enthusiasm is an essential element in the success of the Napkin Sketch.